Choosing a Typeface for a B2B Technology Brand
A decision framework for selecting a type family that can handle product UI, technical documentation, sales materials, and a distinctive wordmark.
CATEGORY Typography
Typography
field notes.
Typography articles from Signal Notes, covering practical identity and digital design decisions for technology brands.
Designing a Typographic Logo for a Tech Startup
A practical method for turning a startup name into a clear, scalable wordmark that works from product chrome to launch graphics.